Frostfire's Vision: Innovation, Networking, and Leadership in Trades

Wayne Kavanaugh from Frostfire joins Lisa McGrath to discuss her journey in property management and her introduction to Frostfire. They highlight the company's technology, expansion plans, and focus on efficiency in trades. The episode delves into the political environment, Canadian market, and challenges for small businesses. They explore industry events, networking, client education, and sponsorship strategies, while addressing the impact of COVID-19, Canadian culture, and workplace mentality. The integration of AI tools in business is also discussed. The episode wraps up with closing remarks on Frostfire.