Trades Trauma, Pricing Pressure, and the Real Cost of Building Right

Lisa McGrath and Michael dig into social media in the trades, using satire and familiar “trades dad” frustrations to frame a blunt conversation about pricing, competition, and capability. They get into immigration, undercutting, multigenerational crews, and the pressure it puts on margins. The episode also covers deficiencies, callbacks, trust accounts, possession delays, holdbacks, lien issues, and why vetting trades and site supervision matter. It closes on scope creep, liability, overhead, and respecting the sacrifice behind every project.